The In-Mold Decorating Association (IMDA) is a trade association representing molders, printers, material suppliers, equipment suppliers and others committed to the development and growth of in-mold labeling and decorating products, technologies and markets. Its mission is to raise the level of awareness and acceptance of in-mold decorated durable products and in-mold labeled packaging by OEMs, brand owners and marketers. IMDA represents and supports all of its member companies across the entire in-mold labeling and decorating supply chain.
On an annual basis, the IMDA solicits product entries showcasing the best of in-mold labeling and decorating. The winners of the 2016 IMDA Awards are featured in Plastics Decorating and other industry publications, as well as featured at www.imdassociation.com and displayed at PACK EXPO International in Chicago, Illinois. The 2017 awards competition will begin in February 2017.
Best Injection Molded (IML) Package
This tailor-made IML package had initially been developed to replace classic cardboard packaging by improving the durability and presence of the products and brands. Because of its wide space in the front and back, it shows a great deal of visual image and improves customer perception. The package is a very convenient size and shape for easy grip and use with the flip-up tamper-evident feature on the lid.
Best Label Design
Tupperwares Sparkle Canister has an amazing 3D effect with a special glittering and sparkling look for a glamorous and modern impression. The Sparkle Canister, with its Korsini-SAF three-layer in-mold label, passed 125 dishwasher cycles at 85°C. This great product design also comes with great functionality. The canister is liquid-tight and also can keep snacks and crackers fresh without losing crispness. Sparkle Canister is a new product to celebrate Indonesia Tupperware’s 25th anniversary in 2016.
Best Blow Molded Package
The Lebanese dairy giant and market leader, Taanayel Les Fermes, known for its natural, authentic and traditional dairy products, chose IML for blow molding from Verstraete IML for its Laban Baladi product range. The company chose the IML technique blow molding because it can produce hollow plastic packaging and decorate it with IML in one step. That makes it the perfect technique for dairy product packaging. Moreover, IML packaging is strong and hygienic. The IML labels from Verstraete IML are moisture-resistant and can withstand temperature fluctuations. Laban Baladi yogurt is sold in 500g, 1kg and 2kg packaging, all of which have an IML label from Verstraete IML. Taanayel Les Fermes opted for an authentic and “natural” look, since the packaging has the shape of a fresh milk bucket. The design emphasizes the authenticity and purity of the Taanayel Les Fermes DNA and image.
Best Product Family
Gold Award: Unilever® Margarine
Submitted By: Verstraete In-Mold Labels
Brand Owner: Unilever America
Molders: PSPM Inc., Berry Plastics and RPC Bramlage Wiko USA
Label Supplier: Verstraete In-Mold Labels
The Unilever margarine tubs and lids are a great combination of an upgraded packaging with the best of industry standards for production technology. This project consists of seven sizes: 7.5oz, 9oz, 15oz, 22.5oz, 30oz, 45oz and 80oz. Thanks to the photographic quality of the Verstraete IML label and the seven different sizes, all four brands have a unique market position. These Unilever margarine tubs and lids made an impressive changeover on two levels. First, the shape of the products changed from round to rectangular. Second, Unilever decided to switch its decoration technique from direct printing to in-mold labeling. Additionally, the wall thickness has been reduced to production limits while maintaining demanding technical specifications, such as drop test and product stability. The margarine tubs now are fully decorated with Verstraete IML labels, which attract the consumer and make the tubs a commercial success story.
Berry Plastics’ SelecTE™ product family is a series of premium non-round, tamper-evident containers with three- and five-sided IML options. This product family provides the solution for consumers to see the quality of their food through clear windows while the brand still has large graphic real estate inside and outside the container. The total package is fully recyclable since the container, lid and label are all made of polypropylene. The IML also can be clear or printed with metallic ink to help increase the brand’s shelf impact.
Best Part Design
The Scented Baby Wipes IML part is integrated into a flexible package by offering an easy-to-use, one-handed, pop-up dispenser – adding convenience for the consumer. This IML part has both a graphically superior design and a custom diecut shape for functionality. The Scented Baby Wipes part is one of the smallest commercially available cut and stack IML application products on the market today.
Best Prototype Part
Jabil’s novel in-mold electronics (IME) washer control panel incorporates an in-mold label (IML) made possible with capacitive touch electronics printed on a flexible film. The Jabil washer control panel is unique and innovative because it replaces a traditional printed circuit board (PCB), eliminating the need for post-molding decoration and hardware for illumination. As a result, production is simpler, less costly and faster. Best of all, the decorative and fully functional panel can be easily modified to appeal to changing consumer tastes, language preferences and more. It can even be quickly modified for use on a wide array of products, including stoves, refrigerators and other appliances.
Best Injection Molded Durable (IMD) Part
This beautiful user interface (UI) is an award-winning example of IMD film from Nissha Printing Co. and IMD molding at Eimo Technologies (a subsidiary of Nissha USA) in Southwest Michigan. The OEM design group wanted to add a very challenging design to the surface of the UI: the Electrolux logo gradation fade from the outer edge toward the part’s center. It’s very faint, but was a “must have” for this user interface. Nissha and Eimo were able to achieve Electrolux’s requirements.