Advertising

Peterson Publications Advocates Use of Print

Advertising Rates

For additional information on Plastics Decorating advertising rates, please contact Gayla Peterson at 785-271-5801 or via email at gayla@petersonpublications.com.

Download the Media Kit

Plastics Decorating Magazine

Plastics Decorating reaches a targeted plastics decorating and assembly audience through its print, digital and mobile editions.

  • Distributed to 10,550 industry professionals each quarter in print form.
  • Free links to advertisers’ websites through the digital editions, with 5,350 page views per month.
  • Bonus distribution at tradeshows and conferences throughout the year.

Each magazine is packed with information on decorating techniques for plastics, including pad printing, digital printing, hot stamping, heat transfer and laser marking. Assembly processes are covered, too, with detailed information on adhesives, ultrasonic welding, laser welding, surface treatment and robotics.

Print Advertising Sizes

Web Offset, Saddlestitched. Width Height
Full Page Bleed
– Trim Size
8.625″
8.375″
11.125″
10.875″
Full Page Non-Bleed 7.5″ 10″
1/2 page horizontal 7.5″ 4.875″
1/2 page vertical 3.75″ 10″
1/4 page horizontal 7.5″ 2.5″
1/4 page vertical 3.75″ 4.875″


Required Formats

Please send ad as a PDF file saved at a minimum of 300 dpi. (All fonts should be embedded.) TIF files also are acceptable. We will NOT accept application files (Quark, PageMaker, Publisher, etc.). Additional requirements can be found at www.petersonpublications.com.

Sending Materials by Mail
Advertisements (on CD accompanied by a proof) can be mailed to:
Peterson Publications, Inc.
2150 SW Westport Dr., Suite 101
Topeka, KS 66614

Sending Materials by Email
Advertisements can be sent  to becky@petersonpublications.com. Our email system can accept large attachments, but sometimes large attachments can’t be sent due to limitations of certain ISPs. If an attachment cannot be emailed, one alternative is to upload the file to your company website or FTP system and send us a link to retrieve the file.

Guidelines
We’ve prepared guidelines for preparing and sending electronic files. Please be aware that we do NOT accept QuarkXPress or Microsoft Publisher files. We accept .pdf and .tif files, prepared for high-end output. For more information, please review the guidelines.

Plastics Decorating Website

The Plastics Decorating website offers additional advertising opportunities to connect with customers and prospects through strategically placed web banners. The website contains expanded news stories, fresh content and live links to industry resources.

  • Averaging 3,500 page views per month with 1,850 unique visitors.

Online Advertising

Leaderboard Banner – Located in the upper right of the website, this prime position advertising opportunity provides advertisers immediate, forefront exposure with direct links to their website. Three available placements with equal monthly impressions served. Ads are run-of-site, with visibility on all pages.

1st Prime Column Banner – Located in the right column, this prime-positioned advertising opportunity provides advertisers with immediate, forefront exposure with direct links to their websites. One spot available. Ad is run-of-site, with visibility on all pages.

2nd Prime Column Banner – Located in the right column right below the 1st Prime Column Banner, this advertising opportunity provides advertisers with immediate, forefront exposure with direct links to their websites. One spot available. Ad is run-of-site, with visibility on all pages.

Lower Column Banner – Located in the right column below the fold, this banner provides an additional opportunity for advertising. Ad is visible on homepage only.

• Supplier Index – Advertisers are listed at no additional charge in a supplier index on the Plastics Decorating website and are categorized by product or service offered, including company name, contact information and web address with a direct link to the advertiser’s website.

Video Vault – A separate page on the Plastics Decorating website allows advertisers to promote equipment or product videos to the Plastics Decorating audience. The videos link directly to the advertiser’s website.

Online Advertising Sizes

Width Height
Leaderboard Banner 728 pixels 90 pixels
Prime Column Banners 300 pixels 250 pixels
Lower Column Banner 300 pixels 250 pixels

Plastics Decorating ENews

The Plastics Decorating ENews is distributed to 3,200 plastics decorating and assembly professionals throughout the US and internationally each month, providing

  • Increased circulation
  • Up-to-date industry news
  • Product launches and technology trends

This cost-effective advertising vehicle offers another way to reach a worldwide audience and drive traffic through direct links to the advertiser’s website.

ENews Advertising

Leaderboard Ad – Located directly under the ENews masthead, this prime advertising
opportunity provides advertisers instant, maximum exposure with direct links to their
websites.

Prime Half Banner Ad – Located directly under the first story, this prime-positioned
advertising opportunity provides advertisers with immediate, forefront exposure with direct
links to their websites. Two side-by-side spots are available per month.

Standard Half Banner Ad – Located under the first set of industry updates, this
advertising opportunity provides additional exposure with direct links to advertiser
websites. Two side-by-side spots are available per month.

ENews Advertising Sizes

Width Height
Leaderboard 600 pixels 75 pixels
Prime Half Banner 240 pixels 120 pixels
Standard Half Banner 240 pixels 120 pixels


Required Formats

Send all banners as .jpg files only. Animated files will not be accepted.
Files should be at least 72 dpi and RGB color.