By Dianna Brodine, executive director, In-Mold Decorating Association
The In-Mold Decorating Association (IMDA) has released a new white paper that asserts in-mold technologies used for the labeling and decoration of plastic products are a sustainable, recyclable alternative to many other types of labels or decoration.
The proliferation of single-use plastic containers and plastic waste, concerns about climate change and the rising interest in a circular economy are prompting consumers and regulators to look for ways to reduce the environmental impact of plastic packaging and products. The new white paper describes how in-mold technologies for labeling and decorating yield recyclable and sustainable plastic packaging for a variety of markets and applications. Topics include an overview of in-mold labeling advantages in recycling; a discussion of in-mold technology’s sustainability factors in production environments; design guidance for recyclability and a case study featuring a packaging application.
The substrate used for in-mold labeling (IML) and in-mold decorating (IMD) processes becomes an integrated part of the finished package, part or product, simplifying the automated sorting and washing that occur at the recycling facility by eliminating the need for chemical removal of a paper or film label and adhesive. Instead, the in-mold label or decorative film is formed from the same or similar resin type as the finished packaging, part or product, so there is no contamination of the recyclate with a different resin or adhesive. As a result, the in-mold-labeled or in-mold-decorated item proceeds through the recycling process to be reground into pellets that are suitable for use in future plastic manufacturing applications. Instead of being removed, the label blends with the recycled polymer. The in-mold process also eliminates adhesive, which can affect the color and mechanical properties of the recyclate.
As noted in the white paper, claims about the recyclability of in-mold labeled and in-mold decorated packaging are supported by third-party recommendations, designations, testing and certification.
The Association of Plastic Recyclers (APR) has designated IML as a “Preferred” labeling method for polypropylene (PP) and high-density polyethylene (HDPE) when labels of a compatible polymer are used because the label is bonded with the wall of the package/part. APR’s guidance also notes, “The lack of adhesive is beneficial to recycling since it cannot affect color or other mechanical properties.”
The World Packaging Organisation recommends the use of mono-materials in packaging applications and, in its design guidance, gives labeling processes such as IML a green “best case” ranking in its traffic-light rating system, saying, “If labels and sleeves are used, they should be made of the same base material as the bottle body…” IML is mentioned specifically in regard to PE and PP cups/trays and PE and PP tubes, with WPO offering the green “best case” rating.
The Flexographic Technical Association notes that in-mold technologies increase efficiency and reduce waste by making it possible for flexographic printers to work with recessed panels, inclines, asymmetrical features and applications like hot foil and fluorescent and metallic inks. The resulting benefit is the ability to create blow-molded bottles/containers of any design or shape in a fully recyclable decorating process that eliminates both liners and adhesive.
RecyClass’s “Design for Recycling Guidelines” has designated IML for both PP containers and HDPE containers and tubes as “fully compatible with coloured PP recycling when the amount of ink is below 1% of the total weight of the full packaging.”
The white paper also discusses the reusability and brand permanence of products decorated with in-mold labeling technologies, and points to the sustainable production processes of IML as an example of sustainable manufacturing.
The In-Mold Decorating Association (IMDA) is an organization that includes molders, printers, material suppliers and equipment manufacturers that are committed to the development and growth of in-mold decorated products, technologies and markets. IMDA members and packaging brand owners can receive the white paper at no cost. Others interested in receiving the white paper can email dianna@imdassociation.com or call 785.215.8635. Learn more about the In-Mold Decorating Association at www.imdassociation.com
