By Marc Gordon According to a study commissioned by GoDaddy, 60 percent of small businesses don't have a website. Factor in that, according to Google, 97 percent of consumers search online for businesses and products before making a purchase, and it could be argued that having a professional website is essential for success. Regardless of its industry, a company's website … [Read more...] about Five Tasks Your Company’s Website Should Accomplish
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Report: Growth Expected for Inkjet Print Technology
Plastics Decorating Anticipated growth for industrial, digital inkjet print technology for production in functional, decorative and packaging printing sectors remains strong and buoyant, according to a survey and report produced by I.T. Strategies for InPrint USA: The Industrial Print Show. Seventy-four percent of survey respondents felt that the packaging sector has the … [Read more...] about Report: Growth Expected for Inkjet Print Technology
Anticounterfeit Security Technologies
by Scott Sabreen, president, The Sabreen Group Micro-printing is a technique that creates a faint line composed of very fine text. Printers and lasers are used. This text is only legible through magnification. Less than 1 point font size and smaller is typical. Guilloche are complex geometric patterns that consist of numerous interwoven fine lines. Because each … [Read more...] about Anticounterfeit Security Technologies
Kaverman: The Vicious Cycle of Under-Investment
by John Kaverman, Pad Print Pros What is it? John Kaverman explained in a previous article that company owners fall prey to the vicious cycle of under-investment when they fail to perform a thorough production cost analysis prior to an equipment purchase. The key is to buy smarter, not cheaper. I experienced the "Vicious Cycle of Under-Investment" several times in 2016 … [Read more...] about Kaverman: The Vicious Cycle of Under-Investment
Laser Marking of QR and Data Matrix Codes
Laser Marking of QR and Data Matrix Codes by Scott Sabreen Plastics Decorating . The drive to encode more information, in combination with smaller space requirements, led to the development of 2D "Data Matrix" and "QR" Codes. These codes provide quick access to the internet, corporate branding or other information and must be scanned by a camera capture … [Read more...] about Laser Marking of QR and Data Matrix Codes